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MERIDIAN 10

Italy and Germany

Meridian 10 is the south-north Itinerary of Creativity, following a route through Italy and Germany.

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It is conceived as an intensive cultural and educational journey through some of the major centers where European civilization took shape and renewed itself across the last 2,500 years.

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The itinerary explores the continuity between Roman civilization, the Florentine Renaissance, the urban and artistic culture of Milan, and the rise of Modern Architecture and Design in Germany.

 

It brings participants into direct contact with architecture, museums, schools of art and design, and the living urban culture of the cities visited.

Visited locations

  • Rome – the cradle of European civilization

  • Florence – the birthplace of the Renaissance

  • Milan – the city of design, fashion, and contemporary culture

  • Stuttgart – a landmark of modern architecture and automotive innovation

  • Ulm – the home of Hochschule der Gestaltung and the Gothic Cathedral

  • Munich – where tradition, high technology, and cultural experimentation meet

Educational Focus

Meridian 10 is dedicated to the direct study of:

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  • architecture and urban space

  • fine arts and museum culture

  • design education and creative methodology

  • the relationship between historical heritage and contemporary life

 

Participants are guided to understand not only what they see, but also the creative intentions, intellectual frameworks, and cultural values embodied in the sites.

The Kenotomy Method

This approach is guided by the Kenotomy Method:

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To See. To Experience. To Understand.

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To See means the first hand visual encounter with an object, image, or place.
To Experience means direct personal engagement with space, atmosphere, and context.
To Understand means perceiving with the mind: identifying meaning, structure, intention, and value.

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Through this method, participants develop a more profound relationship with art, architecture, and culture, moving from surface impression to reflective insight and develop a creative spirit

Outcomes along Meridian 10

Architecture

​Participants explore key architectural questions such as:

  • the relationship between buildings and human movement

  • the relationship between structure and light

  • the evolution of built space from classical monumentality to modern openness

Examples range from the Pantheon and the Colosseum to MAXXI and the Olympic Park in Munich.

Fine Arts

Participants reflect on:

  • the shifting role of the human in arts

  • the role of light in painting and spatial perception

  • the evolution from symbolic and hieratic forms to realism, experimentation, and immersion

  • art not only as object, but as lived experience

Museums as Concepts

The itinerary also examines museums as intellectual and educational models:

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  • Uffizi – historical continuity from classical reference to Renaissance and Baroque culture

  • Brera – a dialogue between tradition and future-oriented sensibility

  • MAXXI – the visitor included within the artistic experience

  • Fondazione Prada – art as spatial and conceptual immersion

Art and Design education

Special attention is given to educational institutions and their creative strategies.

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IED Florence emphasizes experimentation, personal involvement, and cross-disciplinary thinking, encouraging independence, originality, and entrepreneurial initiative.

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NABA Milan emphasizes hands-on practice, cross-disciplinary exploration, modeling, and project-oriented thinking, preparing designers for the realities of the industrial and cultural environment

Concluding Statement

Meridian 10 is not simply a cultural tour.

It is a guided itinerary of intellectual formation and creative awakening.

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By moving through great sites of European civilization and reflecting on their inner logic, participants learn to connect perception, experience, and understanding.

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Through this process, culture becomes a living field of discovery, and creativity emerges as a more transparent, integrative human capacity.

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